Speedfencing is the metal frame on which long ribbons of meter-high shade cloth material are attached for running, cycling and other outdoor events. They are designed to keep the spectators away from the participants by creating a barrier or fence between the two. Companies have realized, with so much speendfencing being used at these events, that there is an opportunity for advertising space on this material.

With so many outdoor events happening in South Africa every year there is always a large guaranteed audience to aim your products at by building brand awareness using printed shade cloth on these speedfences. Outdoor shade cloth advertising finds a very diverse audience, but what they generally do have in common is that they are generally your middle class consumers.

Printed Shadenet Solutions have been printing company logos onto shade cloth for many years and are leaders in the field when it comes to the material and ink they use. Traditional shade cloth printers use PVC as their speedfence material. PVC is quite strong but it can be degraded in inclement weather as well as fade over time. Printed Shadenet Solutions us HDPE (high-density polyethylene) for their shade cloth, which lasts longer, does not rot or fade and is also cheaper than PVC.

Their HDPE shade cloth comes in just about any base colour, unlike PVC shade cloth which is only white, black or green. HDPE is also level 2 recyclable and so is a viable green option, which makes sense when you are generally displaying it outside.  

Shade cloth is not only for speedfencing and is constantly used at sporting events, outdoor events and on construction sites. On construction sites it can be used to cover scaffolding towers, carports and cover perimeter fences (much like speedfences). Having your company logo on your shade cloth can make your construction site look neat and uniform and is a great way to build brand awareness.

Visit the Printed Shadenet Solutions website to find out more about getting your very own printed speedfencing and also take a look at all the shade cloth information, images of previous jobs as well as contact details. Printed Shadenet Solutions are happy to create customized and printed shade cloth for all your speedfencing and other shade cloth needs.