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Printed Shade Cloth at Sports Events


Sports marketers who do not use printed shade cloth at sports events could be missing out on one of the easiest and most important brand awareness solutions out there at the moment. Digital media and social media may be all the rage, but when you look at return on investment the statistics still say that outdoor physical advertising brings you more sales per rand spent than traditional media channels like television and radio. The trick is not to decide which one is better (between social media and outdoor advertising) but rather how the two can work together. 

Big sports marketing firms strategically build their campaigns around a theme or product and then use the different media like television, online, social and outdoor to create a holistic brand image in order to generate interest in their latest products, services or events. Printed shade cloth is often an integral part of the outdoor campaign and can seriously increase brand exposure without costing too much.Printed Shade Cloth at Sports Events

One of the main factors printed shade cloth is so cost-effective is that is it highly reusable. Unlike many advertising media where you have to ‘rent’ space or airtime, which is finite and fleeting, you get a product that can be displayed, taken down, stored or transported to another location, with consummate ease. The high quality mesh called HDPE (high density polyethylene) which is used by South African printed shade cloth supplier Printed Shadenet Solutions, is a durable polymer made from the by-products of petroleum. This, coupled with the fact that is it recyclable, makes it a great all-round product that will last many years and many campaigns, and is also environmentally friendly.

If you want to learn more about the printed shade cloth that so many sport marketing agencies are using, then visit the Printed Shadenet Solutions site. Packed with extra information, latest press releases and examples of previous projects, the site is the best place to start on your journey of outdoor advertising with printed shade cloth at sports events.

Date Posted: 2013-07-23
Posted By: Printed Shadenet Solutions
Listed under these Business Listing Categories: Advertising, Building & construction,

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